Markets

Florists stock up and staff up for Valentine's Day

Florists stock up and staff up for Valentine's Day

"With spend on Valentine's Day rising 15 per cent on 2016, it's clear that love doesn't come cheap anymore", Mr Baumann said.

The National Retail Federation expects spending on Valentine's Day to be near-record breaking, with Americans likely to lay out $19.6 billion on gifts for loved ones Wednesday, including some $2 billion on flowers alone.

Bailey said his customers often consult these websites before they place their orders with him.

Kammi Good, right, inspects one of the many rose bunches which were delivered for Valentine's Day arrangements. "It's not always a dozen roses for your wife".

"That said, when the older generation do entertain on the big day, they do so in style".

More than a third of those polled planed to play it safe by picking up some flowers and taking their special someone out to dinner. "We're very very busy".

UPS has announced that it is ramping up its network to deliver an estimated 88m flowers this Valentine's Day.

There are over 100 different types of roses but the most commonly used for the romantic holiday is the modern red rose.

UTICA, NY- Valentine's Day is just two days away, and if you plan on getting some flowers for that special someone, you might have to pay more this year.

Pro Flowers has an entire section with same-day delivery choices for Valentine's Day.

"Mother's Day and Christmas are usually our biggest times in total, but Valentine's Day is the biggest single hit".

One of many stories relating to the origin of Valentine's Day comes from ancient Rome, where a young priest named Valentine was furious with the outlawing of marriage for young couples and performed them in secret.

"We usually start out asking what the recipient's favorite flower is, what their favorite color is, but usually on Valentine's it's the red rose", Willoughby said.

"Multiple flowers can mean the same thing", McKinley said. For example if you google a local shop, like Hazel's Flowers.

The parameters for each order were roses and tried to stay around $50.

"Prep is definitely key for the success of the day", she said.

More than half of USA consumers, or 55%, plan to celebrate Valentine's Day in some way this year. While most flowers entering the country are safe, the CBP warns that even one hitchhiking pest, plant disease or even drugs can spoil the romance.

It appears Valentine's Day participation tapers off the older Aussies get.

"People are picking up a lot of roses, bouquets, candy and balloons", said Zelda Crossman, owner of Zelda's Flower Studio, who noted there is definitely an increase in activity at her shop.